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strategy+business (Third Quarter 1999)

Below is a full article list from this issue of strategy+business.

Multinationals in the Next Decade: Blueprint, Flow and Soul Building the Modern Multinational Organization
By Jorge H. Forteza and Gary L. Neilson
The builders of modern multinationals draw inspiration from the architecture of buildings: Design a blueprint, manage the flow of resources and inject some soul.
 
"Rescuing Prometheus," by Thomas P. Hughes
Reviewed by Barbara Presley Noble
Rescuing Prometheus by Thomas P. Hughes (372 pages, Pantheon Books, 1998)
 
"The Emperor's Nightingale: Restoring the Integrity of the Corporation in the Age of Shareholder Activism," by Robert A.G. Monks
Reviewed by Deborah L. Jacobs
The Emperor's Nightingale: Restoring the Integrity of the Corporation in the Age of Shareholder Activism by Robert A.G. Monks (283 pages, Addison-Wesley, 1998)
 
"When Giants Stumble: Classic Business Blunders and How to Avoid Them" by Robert Sobel
Reviewed by Stuart Crainer
When Giants Stumble: Classic Business Blunders and How to Avoid Them by Robert Sobel (368 pages, Prentice Hall Press, 1999)
 
To Win with Innovation – Kill R&D
By Charles E. Lucier and Janet Torsilieri
Superstar free-agents are the key to product innovation. How can you tap your industry's Michael Jordan?
 
The Truth about Internet Business Models
By Jeffrey F. Rayport
In the end, an e-business is just another business.
 
How Elan Grew by Staying Small: Growing a Business with Shrewd Acquisitions
By Lawrence M. Fisher
In an industry of mega-mergers, one company has grown by taking smaller bites - and it has thrived.
 
Airports as Engines of Economic Development: Great Airports Are Critical for a Region
By Cyrus F. Freidheim and B. Thomas Hansson
A great airport fuel regional economic growth. But if you build it, will they come? Only if you build it the right way.
 
21st Century Leadership: Redefining Management Education: Educating Managers in the Modern Era
By Mark David Nevins and Stephen A. Stumpf
Companies need new techniques to train their professionals for the challenges of the 21st century. It takes more than schoolwork.
 
Nonprofit Entrepreneurs: How WGBH Markets Its Brands
By Glenn Rifkin
This broadcaster has built and leveraged powerful commercial brands, all while keeping a careful eye on its nonprofit mission.
 
The Hunter-Gatherers of the Knowledge Economy: The Anthropology of Today's Cyberforagers
By David Berreby
Are the habits of today's knowledge workers unique in history? Actually, the Gen X style of working appears to be the oldest on earth.
 
An Interview with Rosabeth Moss Kanter
By Joel Kurtzman