Below is a full article list from this issue of strategy+business.
| Making Customer Segmentation Deliver by Corey Yulinsky As the ability to gather sophisticated data grows, here’s a four-step process for making segmentation drive improved performance. |
| Data Points: Winners in the New Digital Economy
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| The Right Side of Financial Services by Gauthier Vincent Financial institutions need new strategies — to rethink portfolios, customer-centricity, and risk — for the neglected side of their balance sheets. |
| China’s Auto Industry Responds to Record Growth by Sheridan Prasso Dazong Wang, CEO of one of China’s largest automakers, discusses how auto companies will keep pace with Chinese consumers’ appetite for cars. |
| A Moore’s Law for Renewable Energy by Andrew J. McKeon Increasing capacity per dollar in computer technology has driven exponential growth for 50 years. The same could happen in the energy industry. |
| Resetting the Cost Structure at Shell by Gerard Paulides A senior finance executive explains how a zero-based cost management effort is leading to significant performance improvements. |
| A Better Way to Battle Malware by Tim Laseter and Eric Johnson Emulating the methods used to transform production quality could clean up the Internet — and might even pay for itself. |
| The Global Innovation 1000: Why Culture Is Key by Barry Jaruzelski, John Loehr, and Richard Holman Booz & Company’s annual study shows that spending more on R&D won’t drive results. The most crucial factors are strategic alignment and a culture that supports innovation. |
| Best Business Books 2011 by Theodore Kinni |
| Best Business Books 2011: Ethics and Aspirations by James O’Toole The Good Company Revisited |
| Best Business Books 2011: Strategy by Phil Rosenzweig Asking the Right Questions |
| Best Business Books 2011: Management by David K. Hurst The Battle for Management’s Future |
| Best Business Books 2011: Economics by David Warsh A Dismal Outlook? |
| Best Business Books 2011: Marketing by Catharine P. Taylor Marketing Reenvisioned |
| Best Business Books 2011: Leadership by Barbara Kellerman Learning to Lead the Old-Fashioned Way |
| Best Business Books 2011: Technology by Michael Schrage The Ecology of Technology |
| Best Business Books 2011: s+b’s Top Shelf |
| The Thought Leader Interview: Meg Wheatley by Art Kleiner An expert on innovative leadership warns that too many companies are reverting to fear-driven management. Instead, executives should hold to their values and build healthy corporate communities. |
| Taming the “Bullwhip Effect” in Supply Chains
by Matt Palmquist How upstream companies can hedge the risks from demand cycles. |