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Author's Choice (2013)

Below is a full article list from this issue of strategy+business.

More Than Words
George S. Yip, co-author of Strategic Transformation: Changing While Winning, introduces an excerpt from Management in 10 Words: Practical Advice from the Man Who Created One of the World’s Largest Retailers, by Terry Leahy, that explores the anchoring effect of business values.
 
How Much Is Enough?
James A. Ogilvy, author of Creating Better Futures: Scenario Planning as a Tool for a Better Tomorrow, introduces a passage on the limits of executive compensation from Conscious Capitalism: Liberating the Heroic Spirit of Business, by John Mackey and Raj Sisodia.
 
You Gotta Serve Somebody
Jeff Thull, author of Mastering the Complex Sale: How to Compete and Win When the Stakes Are High, introduces a passage that overturns negative stereotypes about sales from To Sell Is Human: The Surprising Truth about Moving Others, by Daniel H. Pink.
 
A Mind-Set for Success
Judith E. Glaser, author of Creating WE: Change I-Thinking to We-Thinking and Build a Healthy Thriving Organization, introduces a passage illuminating the drivers of success from Leadership and the Art of Struggle: How Great Leaders Grow through Challenge and Adversity, by Steven Snyder.
 
The Manager as Maker
Don Tapscott, who has written 15 books, most recently Radical Openness: Four Unexpected Principles for Success, introduces an excerpt that demonstrates how openness to new business practices and work settings can unleash human capital, from The Soul of Design: Harnessing the Power of Plot to Create Extraordinary Products, by Lee Devin and Robert D. Austin.
 
Straight Talk about Change
Ed Whitacre, author of American Turnaround: Reinventing AT&T and GM and the Way We Do Business in the USA, introduces an uncommonly clear passage on managing change from Leading Successful Change: 8 Keys to Making Change Work, by Gregory P. Shea and Cassie A. Solomon.
 
Share the Digital Wealth
George Dyson, author of Turing’s Cathedral: The Origins of the Digital Universe, introduces a passage arguing for a more equitable distribution of the wealth created on the Internet from Who Owns the Future? by Jaron Lanier.
 
Mother Nature Doesn’t Care about Your Green Ranking
Gil Friend, author of The Truth about Green Business, introduces a passage that debunks sustainability ratings from Flourishing: A Frank Conversation about Sustainability, by John R. Ehrenfeld and Andrew J. Hoffman.
 
Beware Sophomoric Self-Obsession
Art Kleiner, author of The Age of Heretics: A History of the Radical Thinkers Who Reinvented Corporate Management, introduces a leadership lesson from Managers as Mentors: Building Partnerships for Learning, 3rd Edition, by Chip R. Bell and Marshall Goldsmith.
 
How to Sidestep the Excellence Trap
Rita Gunther McGrath, author of The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business, introduces a passage about when—and when not—to demand excellence from Tipping Sacred Cows: Kick the Bad Work Habits That Masquerade as Virtues, by Jake Breeden.
 
Small Talk, Big Results
Keith Ferrazzi, author of Who’s Got Your Back: The Breakthrough Program to Build Deep, Trusting Relationships That Create Success—and Won’t Let You Fail, introduces a passage on the value of connecting with co-workers from The Necessity of Strangers: The Intriguing Truth about Insight, Innovation, and Success, by Alan Gregerman.
 
When It Comes to Customer Service, Don’t Say No
Lewis P. Carbone, author of Clued In: How to Keep Customers Coming Back Again and Again, introduces an excerpt on how to eliminate negative cues from The Effortless Experience: Conquering the New Battleground for Customer Loyalty, by Matthew Dixon, Nick Toman, and Rick DeLisi.