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Published: May 30, 2006
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The Megacommunity Manifesto

Reprint No. 06208

Author Profiles:

Mark Gerencser (gerencser_mark@bah.com) is managing director, global government markets, with Booz Allen Hamilton. Based in McLean, Va., he serves government clients worldwide. He previously led the firm’s business in information assurance and enterprise resilience.
Fernando Napolitano (napolitano_fernando@bah.com) is a vice president with Booz Allen Hamilton based in Rome and managing director of the firm’s Italian office. He specializes in organizational and change leadership, and has worked extensively in telecommunications, media, and aerospace. He is a board member of Enel SpA.
Reginald Van Lee (van_lee_reggie@bah.com) is a senior vice president with Booz Allen Hamilton in New York. He co-leads the firm’s engagements focused on the not-for-profit sector and has worked extensively with private- and public-sector clients on enterprise resilience, strategic transformation, and high-performance organizational design.
Also contributing to this article was Booz Allen Hamilton Vice President Chris Kelly. 
 
 
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Resources

  1. Juanita Brown and David Isaacs, The World Café: Shaping Our Futures through Conversations That Matter (Berrett-Koehler, 2005): Megacommunity-oriented methodology.
  2. Amitai Etzioni, From Empire to Community: A New Approach to Industrial Relations (Palgrave, 2004): The founder of communitarianism posits a global society with megacommunity-like qualities.
  3. William Isaacs, Dialogue and the Art of Thinking Together (Currency Doubleday, 1999): Theory and practice for conversations across boundaries.
  4. Jane Jacobs, Systems of Survival: A Dialogue on the Moral Foundations of Commerce and Politics (Random House, 1992): Why political (guardian) and business (trader) leaders routinely misunderstand each other.
  5. Art Kleiner, “Daniel Yankelovich: The Thought Leader Interview,” s+b, Fall 2005: Illuminates the corporate role in broader engagement and the value of dialogue. Click here.
  6. Art Kleiner, “The Dilemma Doctors,” s+b, Second Quarter 2001: Profile of cultural researchers Fons Trompenaars and Charles Hampden-Turner includes a more complete explanation of “universalism.” Click here.
  7. Beth Kytle and John G. Ruggie, “Corporate Social Responsibility as Risk Management,” Harvard University Kennedy School of Government, Corporate Social Responsibility Initiative Working Paper no. 4, March 2005: Strategies for managing the “social risk” that is possible when corporations and civil society meet. Click here.
  8. John Larkin, Ellen Knebel, and Joshua Trevino, “How MNCs Can Fight the War on HIV/AIDS,” s+b, Winter 2004: Corporate role and rationale for getting involved in a highly complex problem. Click here.
  9. George Lodge and Craig Wilson, A Corporate Solution to Global Poverty: How Multinationals Can Help the Poor and Invigorate Their Own Legitimacy (Princeton University Press, 2006): Harvard professor and International Finance Corporation economist propose a “World Development Corporation” to bring the three sectors together on poverty reduction — in effect, through megacommunities.
  10. “Urban Enterprise Initiative” Web page, William J. Clinton Foundation: Site for the former Harlem Small Business Initiative. Click here.
  11. For more business thought leadership, sign up for s+b’s RSS feeds. Click here.