strategy+business is published by the global management consulting firm Booz & Company
 
or, sign in with:
strategy and business

Free Chapter Downloads

Please provide the following information and click the “Download Free PDFs” button in order to receive chapters from the book. You will receive an e-mail shortly with a clickable link to the download page.

You can choose from the following chapters:

  • Keith Pardy, Nokia Corporation: The Human Approach
  • Beth Comstock, NBC Universal: Marketer as Leader
  • John Hayes, American Express Company: A Culture of Reinvention
  • James R. Stengel, The Procter & Gamble Company: Ultimate Marketers

Please provide the following information and click the “Get Chapter” button to receive chapters from the book. You will receive an e-mail with a link to download the PDF.

Bold indicates a required field.
Prefix 
First Name 
Last Name 
Organization 
Title 
Organization Type 
Organization Size 
Your Function 
E-Mail 
A valid email address is required.
Yes, please keep me updated in developments on the topic of CMO Thought Leaders.
E-Mail Format  HTML Plain Text

This data will not be sold or disseminated in any way. It is for the sole use of Booz & Company and strategy+business.

 

Order a paperback version of the book for $19.95 or PDF for $6.95
by calling 1-703-787-8044 from
8AM to 6PM EST.