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- 1.The Case for the Brand Ideal
- 2.How Ikea Reassembled Its Growth …
- 3.The Payoffs and Penalties of Hol…
- 4.Is Your Company Fit for Growth? …
- 5.Managing in a Multipolar World
- 6.The Steve Jobs Way
- 7.10 Principles of Change Manageme…
- 8.China’s Mid-Market Innovators
- 9.Suppliers Benefit from Having Ju…
- 10.Lessons from the E-Commerce Wars
- 1.The Case for the Brand Ideal
- 2.The Steve Jobs Way
- 3.Managing in a Multipolar World
- 4.Strategy: An Executive’s Definit…
- 5.The Payoffs and Penalties of Hol…
- 6.How Ikea Reassembled Its Growth …
- 7.China’s Mid-Market Innovators
- 8.How to Make a Region Innovative …
- 9.Lessons from the E-Commerce Wars
- 10.A “Psychological Contract” for M…
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