strategy+business - Spring 2008
Below are the articles that can be found in the current issue of strategy+business.
Click here to browse past issues, or click here to subscribe to the magazine.
Spring 2008
Leading Ideas
2-26-08
Upturn Thinking in a Downturn Year
By Asaf Farashuddin
2-26-08
New Metrics for Media
By Christopher Vollmer
2-26-08
The Digital Oil Field Advantage
By Andrew Steinhubl and Glenn Klimchuk
2-26-08
Uncaptured Fortunes in Intellectual Property
By David Kline
All Consuming Behavior
2-26-08
New Life for Tired Brands
By Nikhil Bahadur and John Jullens
How to discover the dormant vitality in an old product line.
Breakthrough Thoughts
2-26-08
Twenty Hubs and No HQ
By C.K. Prahalad and Hrishi Bhattacharyya
A new form of global organization grounded in “gateway” countries can allow a company to operate profitably around the world.
Public and Private
2-26-08
The Myth of Cost-Benefit Analysis
By Denise Caruso
The U.S. government’s method for evaluating risk isn’t as objective as it’s made out to be.
Operating Strategies
2-26-08
Launch and Learn
By Tim Laseter and Ron Kerber
To consistently turn out profitable new offerings, companies must integrate three distinct innovation portfolios.
Global Perspective
2-26-08
Oasis Economies
By Joe Saddi, Karim Sabbagh, and Richard Shediac
Surrounded by tension and unnoticed by many observers, the nations of the Middle East are building their own kind of sustainable prosperity.
Strategy & Competition
2-26-08
The Practical Visionary
By Michael Farber, Tom Greenspon, and Jeffrey Tucker
Today’s chief information officer must enable the organization to meet its strategic goals and to envision goals that were never before possible.
Business Models
2-26-08
On Track for Growth
By Andrew Tipping and Justin Zubrod
How the railroad industry is reinventing itself as a customer-conscious business.
The Creative Mind
2-26-08
Ambassador for the Asian Century
By Sheridan Prasso
Singaporean diplomat Kishore Mahbubani says the West should lose its arrogance and the East should step up to global leadership.
s+b Case Study
2-26-08
Convenors of Capability
By Michael Delurey, David Sulek, and Lawrence Frascella. Photographs by Alan Richardson
A community center founded in Hurricane Katrina’s wake shows how megacommunity efforts can bring people the help they need to rebuild.
Thought Leader
2-26-08
Pankaj Ghemawat: The Thought Leader Interview
By Art Kleiner
The seer of “semiglobalization” argues for appreciating regional distinctions.
Knowledge Review
2-26-08
Lessons for Business Schools
By Andrea Gabor
New books and revisited history illuminate the irrelevance of today’s MBA — and ways to make it compelling again.
Books in Brief
2-26-08
Books in Brief
By David K. Hurst
An icon of genius, a turnaround monomaniac, a flat-world skeptic, a psychoanalyst of leadership, and a management futurist.
Recent Research
2-26-08
Recent Research
By Des Dearlove and Stuart Crainer
On Southwest’s new IT strategy, reputation as a crime deterrent, the value of self-disclosure, customer perception of offshoring, and more.
Intellectual Capitalist
2-26-08
Viva Las Vegas
By Bruce Feirstein
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