In Small Data, Martin Lindstrom recounts his adventures in brand building.
Welcome to strategy+business. Here’s what’s new.
- Far from an unnecessary perk, company-provided food and drink is an investment in productivity.
- To pick the right priorities for your time, hone in on the things that allow you to deliver your best.
- Large U.S. firms react to competition from high-quality foreign importers by investing more in their own R&D efforts and producing more patents.
- Working in a supportive environment boosts LGB employees’ belief that they are living up to their professional aspirations.
- Thought LeadersA brief tribute to s+b’s founding editor, who died on April 6, 2016.
- The key to selling products to an ethnically diverse audience may not be as obvious as you think.
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