Wednesday, September 10
Wharton marketing professor David Bell explores how the real world affects the success of internet companies.
Tuesday, September 9
By structuring CEOs’ contracts to focus on the long-term health of their company, newly public firms can encourage an emphasis on innovation.
Thursday, September 4
An animated look at Theodore Levitt’s theory of why concentrating on customers matters more than a focus on driving sales.
Wednesday, September 3
IMD professor Mikolaj Jan Piskorski describes three concepts that can help companies craft more effective social strategies.
Tuesday, September 2
Executives who take more chances may prove to be a better long-term bet than those who play it safe.
Thursday, August 28
It may depend on where you live. Here’s how to navigate different ways of managing across cultures.
Wednesday, August 27
Bad economic conditions don’t necessarily mean a death sentence for small companies. They can employ multiple strategies to keep growing.
Monday, August 25
Sometimes the most obvious questions are the most crucial.
Thursday, August 21
Sometimes the best approaches to revamp an organization’s culture come from the employee level, rather than edicts issued by senior executives.
Wednesday, August 20
Contrary to Econ 101, your optimal price should be based on a variety of factors.