Thursday, September 4
An animated look at Theodore Levitt’s theory of why concentrating on customers matters more than a focus on driving sales.
Wednesday, September 3
IMD professor Mikolaj Jan Piskorski describes three concepts that can help companies craft more effective social strategies.
Tuesday, September 2
Executives who take more chances may prove to be a better long-term bet than those who play it safe.
Thursday, August 28
It may depend on where you live. Here’s how to navigate different ways of managing across cultures.
Wednesday, August 27
Bad economic conditions don’t necessarily mean a death sentence for small companies. They can employ multiple strategies to keep growing.
Monday, August 25
Sometimes the most obvious questions are the most crucial.
Thursday, August 21
Sometimes the best approaches to revamp an organization’s culture come from the employee level, rather than edicts issued by senior executives.
Wednesday, August 20
Contrary to Econ 101, your optimal price should be based on a variety of factors.
Tuesday, August 19
A new book argues that the dangers of risk aversion often outweigh the risk of making mistakes.
Monday, August 18
If you want to keep your co-workers happy, you should resist the temptation to look at your mobile during meetings.