David Meer is a partner with Strategy&'s consumer and retail practice, and is based in New York.
All articles by David Meer
Getting Value Propositions Right, with Data and AnalyticsMay 8, 2014 In order to fend off competitors and foster growth, large CPG companies must bring the prices they set for products in line with their value to consumers.by David Meer
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A five-year projection of consumer and advertiser spending data across 14 segments and 53 territories.