Matt Palmquist is a freelance business journalist based in Oakland, Calif.

All articles by Matt Palmquist

Doing the Super Bowl Ad Math

February 1, 2017
Popular commercials aired during the big game can drive up a firm’s stock price, but only if the brand is relatively unknown or has a flagging reputation.
by Matt Palmquist

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Strategy& insights
What happens after a legendary chief executive departs? Find out in a new analysis of CEO succession at the world’s 2,500 largest public companies.