All articles by Rhonda Germany
WebHouse Rocked: Why Priceline's Groceries and Gasoline Venture FailedNovember 1, 2000 The short self life of Priceline's WebHouse shows some products aren't suited to dynamic pricing. But it doesn't mean the model can't work.by Raman Muralidharan and Rhonda Germany
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A five-year projection of consumer and advertiser spending data across 14 segments and 53 territories.