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Rich Parkin is a leading practitioner for Strategy&, PwC’s strategy consulting business. Based in London, he is a partner with PwC UK. He specializes in automotive and industrial products covering the value chain.

All articles by Rich Parkin

Facing up to the automotive innovation dilemma

April 30, 2019

The rise of connected, autonomous, shared, and electric vehicles will reshape the industry. The challenge in the meantime is survival.

by Evan Hirsh, Rich Parkin, and Reid Wilk

The Automaker’s Dilemma: Getting More Impact from Innovation Capital

July 27, 2017

The auto industry is making massive R&D investments in safety, connectivity, and autonomy — so far without good returns.

by Rich Parkin and Reid Wilk

Articles published in strategy+business do not necessarily represent the views of the member firms of the PwC network. Reviews and mentions of publications, products, or services do not constitute endorsement or recommendation for purchase.

strategy+business is published by certain member firms of the PwC network.

© PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details. Mentions of Strategy& refer to the global team of practical strategists that is integrated within the PwC network of firms. For more about Strategy&, see www.strategyand.pwc.com. No reproduction is permitted in whole or part without written permission of PwC. “strategy+business” is a trademark of PwC.

Meet modern compliance: Using AI and data to manage business risk better

ROX³: Boosting returns on leadership, customer, and employee experience

The urgent need for sophisticated leadership

Case for change: Ensuring equal opportunity digital access for global youth

Forward to normal

Overcoming Challenges during a Major Transformation

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All articles by Rich Parkin

Facing up to the automotive innovation dilemma

The Automaker’s Dilemma: Getting More Impact from Innovation Capital

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