All articles by Steven Wheeler

Why Your Next CEO Should Come from Inside

December 11, 2007
Harvard Business School professor Joseph L. Bower believes that only home-grown leaders have the sense of history and respect for culture to bring companies through major transitions. But not every insider is up to the job.
by Steven Wheeler

How the Auto Industry Should Embrace CRM

May 1, 2002
Information technology is a costly enabler of customer relationship management (CRM). But CRM programs coupled with smart technology and strategy may soon mean the end of the road for mass marketing in the auto industry.
by Steven Wheeler


PwC insights
PwC and the World Bank Group reveal what we can learn from tax regimes in 190 economies around the world.