All articles by Matt Palmquist
How Ads for Big Brands Could Benefit Rivals InsteadOctober 8, 2015 When market share is concentrated among a few companies, they advertise more. But that dynamic could actually benefit the competition.
A blueprint for forays into emerging marketsOctober 2, 2015 Analysts often discourage risky expansions into developing markets, but three distinct strategies have been associated with success.
The Subtleties of CSR in Hard TimesSeptember 24, 2015 Many corporations reduced their investments in sustainable initiatives during the recent recession — but some relatively high-performing firms actually increased their long-term commitment to CSR.
Navigating the Crowdfunding LandscapeSeptember 17, 2015 Online peer-based fundraising tools have the potential to disrupt traditional investing models, but entrepreneurs and investors must overcome existing cultural and government barriers.
Serving the Silver GenerationSeptember 10, 2015 Firms on the forefront of innovation often concentrate on introducing new products to younger consumers, but an aging population gives companies fresh opportunities as well.
The How and When of Getting Back to WorkSeptember 3, 2015 Employees who get injured or sick on the job are returning to work much sooner than they did in the past, but companies have varied reasons for accommodating their injured workers.
A New Perspective on Chief Information OfficersAugust 26, 2015 CIOs are staying longer in their jobs, another sign that supply chain management is becoming more vital to large companies.
Making Room for Mr. MomAugust 20, 2015
Working fathers are placing more importance on their familial obligations, and companies must react to this societal shift.
What Makes a Company More Likely to Protect LGBT Rights?August 13, 2015
Attracting new employees and doing right by its current workforce aren’t the only factors that lead a company to adopt LGBT-friendly HR policies.
Frenemies with BenefitsAugust 6, 2015
When their profit goals differ, fiercely competitive firms may decide to collaborate with each other on complementary offerings.
The Not-So-Rosy Reality of StartupsJuly 30, 2015
Managers of startup companies should carefully balance their goals of expansion against the reality of cutbacks and downsizing.
The Unexpected Benefits of Product ReturnsJuly 23, 2015
Product returns are typically seen as a necessary headache and a cost drain. But companies can use their return policies to enhance customer loyalty and increase profits.
Are Online Reviews the New Focus Group?July 16, 2015 Online consumer reviews of new products are more than just word of mouth — they also can provide companies with early (and free) advice on how to improve products.
How Corporations Can Slim Down with a Bottom-Up ApproachJuly 9, 2015 The streamlining of corporate operations is usually executive-led, but engaging frontline employees is crucial to genuine reform.
What Does “Closing Time” Mean to Your Retail Business?June 30, 2015 Although supervisors profess to have stores’ closing routines under control, consumers and employees alike bemoan the lack of consistency in related management policies.
When CEO Star Power BackfiresJune 25, 2015 Companies can significantly influence the media visibility of their CEO with certain kinds of press releases — but having a prominent CEO can also work to shareholders’ detriment.
The Advantages of a Diverse BoardJune 18, 2015 When it comes to corporate multiculturalism, it’s the relationship between an ethnically diverse board and its CEO that makes the biggest difference for leading firms.
Decentralization of the Corporate Structure Is Key for Workers with DisabilitiesJune 11, 2015 Firms can best accommodate employees with disabilities by delegating authority to their immediate supervisors and providing clear instructions in the HR manual on how to handle workers’ individual needs.
Oops! I “Dropped” My Phone: A Consumer’s Justification for Buying New ThingsJune 4, 2015 Contrary to the popular notion that consumers care for the products they own, people are more likely to act recklessly toward certain items when a more appealing upgrade reaches the market.
So Happy Together: The Right Kind of CollaborationMay 28, 2015 The success of projects involving several stakeholders can depend on achieving the right balance of internal and external contributions.
International Investors Can Be a Hidden AdvantageMay 21, 2015
Courting investors with expertise in foreign markets can provide companies with a crucial, but often overlooked, advantage in pulling off international M&A deals.
The Double-Edged Sword of SuccessMay 14, 2015
If firms become mired in the successful practices that got them to where they are, they may stop looking for new ways to exploit resources and opportunities.
For New Product Design, “Likes” Can Lead You AstrayMay 7, 2015 Your next innovation breakthrough probably won’t come from social media.
In Customer Service, In with the New Doesn’t Mean Out with the OldApril 30, 2015
Customer service websites can help B2B firms keep their costs down, but they must invest in traditional hotlines and tech support to satisfy their neediest clients.
Taking an Innovative Step ForwardApril 23, 2015 Conventional wisdom suggests that delays during the new product development cycle can hinder a project, or even kill it entirely. It’s time to rethink this narrow outlook.
When the Search for People Skills BackfiresApril 16, 2015 Job ads that specifically seek team players can have the unintended downside of scaring away potential hires with technical rather than collaborative skill sets.
Demand Growing for Supply Chain ExecsApril 9, 2015 Large companies are recruiting an increasing number of top executives with experience in supply chain management. But the financial payoff remains elusive.
Protecting IP from 3D Printing: What Companies Need to KnowApril 2, 2015 Many companies were caught unawares by the threat of online music piracy in the 1990s. But the lessons they learned then can teach them how to deal with new technological dangers.
A Culture of PersonalityMarch 19, 2015 A CEO’s character can change a company’s culture, the way it operates, and its performance.
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