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More Tech & innovation
  • December 12, 2006

    The Stealth Software Challenge

    by Barry Jaruzelski, Michael Busch, and Jay Kumar
    Just about every product on the market, from planes to toasters to Legos, relies on microprocessors to work. But manufacturers usually treat software development for their products as an afterthought. Therein lies the problem.
  • November 30, 2006

    Smart Spenders: The Global Innovation 1000

    by Barry Jaruzelski, Kevin Dehoff, and Rakesh Bordia
    Booz Allen Hamilton’s annual study of the world’s 1,000 largest corporate R&D budgets uncovers a small group of high-leverage innovators who outperform their industries.
  • November 30, 2006

    The Weakest Link

    by Nicholas G. Carr
    A product’s vulnerabilities can point the way to lucrative new business opportunities.
  • November 30, 2006

    Outrunning the Regulators

    by Joni Bessler, Debra Banning, and Roman Regelman
    Staying ahead of security rules can create competitive advantage.
  • November 30, 2006

    From Laptops to Backpacks

    by Mark Anderson
    The next computer revolution will take place in classrooms, when each child owns his or her own PC.
  • November 30, 2006

    Best Buy's 70 Percent Solution

    by Michael Linton
    By aiming to get innovative marketing programs 70 percent complete before launching them, the electronics retailer gained more marketing knowledge than it would have achieved with a more conservative approach.
  • November 28, 2006

    Cell Phone Health Hazards: Threat and Opportunity

    by Lavinia Weissman
    Mobile phone manufacturers are today where cigarette makers were in the early 1950s: facing risks that may — or may not — redefine the reputation of their industry.
  • August 28, 2006

    The Case for Long Shots

    by J. Baldwin
    The world’s most popular camping tent was once a hard sell to retailers, but it ultimately demonstrated the value of an innovative gamble.
  • August 28, 2006

    Innovators without Borders

    by Kevin Dehoff and Vikas Sehgal
    For companies that want to build a global growth engine, offshoring innovation is both a challenge and a necessity.
  • August 28, 2006

    The Innovation Sandbox

    by C.K. Prahalad
    To create an impossibly low-cost, high-quality new business model, start by cultivating constraints.
  • August 28, 2006

    The Ambassador from the Next Economy

    by Lawrence M. Fisher
    “Venture activist” Joichi Ito has turned his life into a prototype of the organization of the future.
  • August 28, 2006

    Books in Brief

    by David K. Hurst
    Old stories, new jobs, technological hype, and gay leadership.
  • May 30, 2006

    Growth Champions

    by Edward Landry, Andrew Tipping, and Jay Kumar
    How to drive the only marketing metric that matters.
  • May 30, 2006

    Beyond Brand Management

    by Richard Rawlinson
    The anatomy of the 21st-century marketing professional.
  • May 30, 2006

    The Future of Advertising Is Now

    by Christopher Vollmer, John Frelinghuysen, and Randall Rothenberg
    Marketers take heed: After years of overhype, the digital revolution is finally mainstream.
  • May 30, 2006

    Complementary Genius

    by Nicholas G. Carr
    Sometimes “sticking to your knitting” is exactly the wrong way to build your business.
  • May 30, 2006

    The Coming Enterprise Software Shakeup

    by Mitch Rosenbleeth, Corrie DeCamp, and Stephen Chen
    Enterprise software prices will soon be on the rise, but there are innovative alternatives for savvy CIOs.
  • May 30, 2006

    The Well-Designed Global R&D Network

    by Thomas Goldbrunner, Yves Doz, and Keeley Wilson
    A new study finds that organizations benefit when they configure their innovation networks for cost and manage them for value.
  • May 30, 2006

    My Customer, My Co-Innovator

    by Michael Schrage
    Involving customers in the innovation process can add value to new product designs.
  • February 28, 2006

    The Hidden Costs of Clicks

    by Tim Laseter, Elliot Rabinovich, and Angela Huang
    Internet retailers are finally learning why books and luggage make money online — while shoes and toys don’t.
  • February 28, 2006

    Research Meets Practice

    by Robin Portman, Kevin Vigilante, and Brenda Ecken
    A nationwide cancer information network could use cross-boundary knowledge to promote a broader base of breakthroughs.
  • February 28, 2006

    Dueling Technologies at the Point of Sale

    by Olaf Acker, Niklas Dieterich, and Christopher Schmitz
    Paying with a mobile phone is big business in Japan and Korea, but hasn't yet caught on in the United States.