Charlie Feld, the former CIO of Frito-Lay and a pioneer in his field, explains how IT can play a key role in developing corporate strategy.

Companies should adopt a moderately restrictive e-mail monitoring system, and be sure that employees fully understand it.

Innovation as a Social Act

The theory of intelligent memory suggests that companies relying on conventional creativity tools are getting shortchanged.

How a capabilities-driven information technology strategy can help differentiate your company.

Placing a new research, design, or engineering center in emerging markets demands more than just “location, location, location.”

When consumers are overwhelmed with options, marketers should give them what they really want: ways of shopping that lower the cognitive stress.

The Internet has indeed caused many small stores to close, because they are unable to compete with large Web retailers offering reduced prices and more convenience for shoppers.

Booz & Company’s annual study of the world’s biggest R&D spenders shows why highly innovative companies are able to consistently outperform. Their secret? They’re good at the right things, not at everything.

Researchers find no connection between improved overall firm performance and the offering of stock option compensation to rank-and-file workers.

A study of the digital camera market in its nascent stage finds that firms look to prior experience when developing features that will appeal to customers unfamiliar with a new product.

Scientist and scholar Raghunath Mashelkar explains a new model of innovation from India that benefits the world’s poor.

Enterprise architecture can eliminate the gap between an organization’s technology and its business model.

Online advertisements that are both targeted and highly visible can have the counterproductive effect of turning off viewers by seeming too intrusive and not being sensitive to consumers’ privacy.

Consumers are becoming more suspicious of traditional branding. Here are five steps to regain their trust.

Mark Anderson, the high-tech industry’s most accurate prognosticator, foresees an economic landscape still under the stress of too much liquidity — and decision makers still in denial.

Proficient product managers communicate well, are technically savvy, and possess strong marketing skills, but also need the authority to manage cross-functional work teams to succeed.

As regulators work to fix some of the problems caused by the financial markets’ changing infrastructure, five questions need to be addressed.

A company’s culture can have an effect on the quantity and quality of the new products it develops.

Edward Landry, coauthor of The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI, introduces a passage on how analytics create competitive advantage from The Deciding Factor: The Power of Analytics to Make Every Decision a Winner, by Larry Rosenberger and John Nash, with Ann Graham.

For innovation-based companies, being located in an industry cluster has long been thought to enhance long-term financial prospects. This research suggests otherwise.

The office-furniture design leader is betting on innovation as it continues to push the envelope of management practice.

Freelancers are turning to “co-working” environments for better workplace interaction. Companies could use them to boost productivity.

Providing new goods and services to “bottom of the pyramid” customers requires a radical rethinking of product development.

Mobile phones may increase workers’ productivity, but they have not, as many people feared they would, blurred the boundaries between work and home.

Corning Inc.’s process for developing inventive products actually works, a claim that few companies can make.

MIT’s theorist of productivity draws a link between innovation in management practice and ongoing prosperity.

A new survey reveals that for different types of products, consumers change brands in response to different marketing triggers.

The history of investment and technology suggests that economic recovery is closer than you think, with a new silicon-based global elite at the helm.

Farming out product design and development can be a risky venture, as many organizations have learned the hard way. Here are five steps to making it work.

To economist W. Brian Arthur, the value of innovation depends on harnessing the natural progression of shared knowledge.