More Tech & innovation
Archives by year:
- December 19, 2011Every company can compare its brand value to that of its competitors based on a readily available scale: Facebook “likes,” adjusted for company revenue.
- November 22, 2011
A Better Way to Battle Malware
Emulating the methods used to transform production quality could clean up the Internet — and might even pay for itself. - November 22, 2011
Making Customer Segmentation Deliver
As the ability to gather sophisticated data grows, here’s a four-step process for making segmentation drive improved performance. - November 4, 2011
A One-Two Punch to Foster Creativity
Both incentives and training are needed to spur innovation. - October 25, 2011
The Global Innovation 1000: Why Culture Is Key
Booz & Company’s annual study shows that spending more on R&D won’t drive results. The most crucial factors are strategic alignment and a culture that supports innovation. - October 21, 2011
Dialing for Dollars with Phone Apps
Branded mobile applications can spark interest in new product categories. - September 30, 2011
The Continuing Payoff from Open Innovation
The use of external partnerships grows increasingly productive over time. - September 1, 2011
The Challenge of Managing Innovation and the Core Business
Three leadership principles turn inherent conflicts into long-term growth. - August 26, 2011
In Marketing, a Few Bad Words Can Be a Good Thing
How positive impressions get bolstered by bits of negativity. - August 23, 2011
The Enduring Principles of High-Tech Success
A review of Staying Power, by Michael A. Cusumano. - August 23, 2011
A Strategist’s Guide to Digital Fabrication
Rapid advances in manufacturing technology point the way toward a decentralized, more customer-centric “maker” culture. Here are the changes to consider before this innovation takes hold. - August 23, 2011
Data Points: Finding Shoppers Where They Live
- August 23, 2011
Is the U.S. Auto Industry Ready for Growth?
The outlook for manufacturers and suppliers may be bullish, but a new survey shows that industry executives see big challenges ahead. - August 5, 2011
The $169 Billion Hidden Market: People without Banks
Targeting the 9 million “unbanked” households in the United States. - July 8, 2011
When Knowledge Sharing Turns to Knowledge Hiding
Employees balk at requests for information out of distrust — or worse. - July 1, 2011
IT Road Maps for IT Transformation
A conversation with Aetna Executive Vice President Meg McCarthy. - June 10, 2011
The Stagecraft of Steve Jobs
How Apple’s CEO used narrative and dramatic techniques to manage his message. - June 3, 2011
Measuring Brand Personality to Sharpen Marketing Campaigns
Three factors — favorability, originality, and clarity — determine a product’s identity. - May 30, 2011
The Missing Link in Innovative Research
When the pipeline of technological breakthroughs has stalled, especially in industries like pharmaceuticals, midlevel managers may hold the key to R&D productivity. - May 30, 2011
Next-Generation Product Development
Combining agile up-front processes with a lean approach to the back end can help companies outperform the competition. - May 30, 2011
3M’s Open Innovation
Fred J. Palensky, chief technology officer at one of the world’s most innovative companies, explains how to foster the ongoing cross-pollination of ideas. - May 24, 2011
Focus and Scale on the Internet
The next wave of online business models must focus narrowly, rather than blindly pursuing scale. - May 24, 2011
Banking on Social Media
Retail banks can use Facebook, YouTube, and other new platforms to better reach their “Generation C” customers. - May 24, 2011
The Thought Leader Interview: Henry Chesbrough
To escape the commodity trap — and to compete effectively in a knowledge-based economy — business leaders of all kinds need to reinvent themselves as innovators in services. - May 23, 2011
The Three Paths to Open Innovation
To build your capabilities and cast a wider net for ideas, you must figure out which of the three types of innovation strategies you already have — and design your R&D approach accordingly. - May 16, 2011
A Long-Wave Theory on Today’s Digital Revolution
Historian Elin Whitney-Smith looks at previous periods of disruption to understand what companies (and people) are going through today. - May 2, 2011
The Virtual Fitting Room
As simulation technologies transform the apparel shopping experience, retailers must decide how rapidly to embrace innovation. The Fits.me story demonstrates how challenging — and rewarding — an Internet marketing strategy can be. - April 4, 2011
The Innovation Advantage
Council on Foreign Relations fellow Adam Segal decodes the rise of innovation in China and India — and what it really means for the United States. - March 18, 2011
How Information and Communication Technologies Affect Decision Making
Wider access to databases pushes decisions down the org chart. E-mail, Wi-Fi, and smartphones tend to push them up. - February 22, 2011
The Coming Wave of “Social Apponomics”
The secret to profitability on the Internet has finally arrived in an innovative blend of social media, Web mobility, and creative e-commerce applications. - February 22, 2011
Cisco’s Virtual Management Lab
How one of the world’s most innovative companies discovered the value of focusing its R&D attention on its own business practices. - February 22, 2011
The M-Commerce Challenge to Retail
As smartphones change shopping, merchants face a stark choice: Fall in behind their newly enabled consumers or fall behind altogether. - February 22, 2011
The Thought Leader Interview: Didier Lombard
The former chairman of the board of France Télécom says telecommunications companies must outpace — or be inundated by — the coming explosion in data traffic. - February 22, 2011
The Rise of Generation C
How to prepare for the Connected Generation’s transformation of the consumer and business landscape. - February 22, 2011
Stan Ovshinsky’s Solar Revolution
His inventions from 50 years ago enabled cell phones, laptops, and flat-screen TVs. Now, at age 88, he’s aiming to make solar power cheaper than coal. - January 24, 2011
Hotbeds of Innovation
U.S. multinationals are looking to small companies and startups for the next big ideas. - January 14, 2011
The Stagnant Price of Bandwidth
People may be paying too much for broadband, and innovation could be a victim. - January 14, 2011
How to Bring Innovations to Market
Management professor Vijay Govindarajan explains why companies have trouble implementing new ideas — and what they should do about it. - January 3, 2011
The Seven Deadly Sins of Measurement
Jim Champy, coauthor, with Harry Greenspun, of Reengineering Health Care: A Manifesto for Radically Rethinking Health Care Delivery, introduces a lesson on the pitfalls of measurement from Faster, Cheaper, Better: The 9 Levers for Transforming How Work Gets Done, by Michael Hammer and Lisa W. Hershman.