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strategy+business: Corporate Strategies and News Articles on Global Business, Management, Competition and Marketing
A new approach can help CPG companies introduce products with the right features, price, and packaging.
They don’t just generate results. They produce breakthroughs.
The digital interconnection of billions of devices is today’s most dynamic business opportunity.
Jeff Sutherland, codeveloper of scrum, explains how to raise the success rate of your company’s initiatives using the software development method.
The loss in stock value and trading volume for companies targeted by phishing scams proves that firms have plenty to lose from these high-tech attacks.
Eric J. McNulty
C-level transitions can be difficult, especially when preserving a company’s character is critical.
Laura W. Geller
The Stanford professor explains how social distance affects the way people respond to feedback.
Kelley Mavros
Embracing differences—our own and others’—can create a culture of inclusion.

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Are you ready for what’s coming in your industry this year? For more insights, read the full collection of perspectives from Strategy&.
INSEAD professor Erin Meyer discusses how companies can boost the efficiency of their multinational teams by focusing on how they communicate across cultures. For more insights, read the related article.

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