Business for the Environment
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strategy and business

Auto, Airlines & Transport



Too Good to Fail

India’s Tata, one of the world’s largest conglomerates, is basing an ambitious global strategy on 142 years of social entrepreneurship.

The Best Years of the Auto Industry Are Still to Come

Even as they struggle through the economic meltdown, vehicle makers can look ahead to a high-growth, flexible, global future.
 

Auto Suppliers in Crisis: 1. The Coming Shakeout

This bedrock U.S. manufacturing sector is facing consolidation, further cutbacks, and renewal.

Auto Suppliers in Crisis: 2. Steps for Restructuring

How to choose which units to cut and which to keep.
 

Books in Brief: What Happened at GM

A review of Why GM Matters, by William J. Holstein.

All Brands Are Niche Brands

Subaru’s chief marketing officer on how to sell cars in a tough market.

Revving the Growth Engine

India’s burgeoning middle class is fueling automobile sales, though most consumers still choose two-wheel vehicles — at least for now.

Putting the Stimulus to Work

How to spend $800 billion and actually improve the nation’s infrastructure.

Toyota’s IT Transformation

The information systems group at Toyota Motor Sales USA Inc. has moved from an "order-taker" role to "next-generation demand management” in an effort to meet overall corporate needs.

Convincing Consumers to Spend Again

In a brutal sales environment, retailers and manufacturers, led by the auto industry, are finding that smarter marketing — not better products — may be the best way to a customer’s heart.

The Future Is Lithium

The advent of environmentally friendly automobiles is jump-starting a global battle over battery technology.

Building Cars by Design

Faced with plummeting demand, automakers should make vehicles with features that match customer preferences.

Transforming an Adversarial Relationship

A survey of automakers and their suppliers unearths the management prerequisites for working together profitably.

The Coming Boom in Hybrid Cars

Evidence from innovation theory and auto-industry history suggests that the market share for hybrids is about to accelerate sharply.
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