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 / Autumn 2013 / Issue 72(originally published by Booz & Company)


How Ready Are You for Growth?

Reprint No. 00199

Author Profiles:

  • Ashok Divakaran is a partner with Booz & Company based in Chicago. He specializes in strategy-driven transformation for product- and innovation-based companies.
  • Vinay Couto is a senior partner with Booz & Company based in Chicago. He is the global leader of the firm’s organization, change, and leadership practice, focusing on global organization restructuring and turnaround programs in the automotive, consumer packaged goods, and retail industries.
  • Also contributing to this article were Booz & Company principal Jitendra Chhikara, senior associate Ritesh Sharma, and senior manager Marc Johnson.
  • *Fit for Growth is a registered service mark of Booz & Company Inc. in the United States. (back to the top)


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  1. Online Fit for Growth Index Profiler: For an assessment tool from Booz & Company designed to help evaluate your company’s readiness for growth, visit
  2. Deniz Caglar, Jaya Pandrangi, and John Plansky, “Is Your Company Fit for Growth?s+b, Summer 2012: Manifesto of the three-part prescription to make companies ready for sustained expansion.
  3. Paul Leinwand and Cesare Mainardi, The Essential Advantage: How to Win with a Capabilities-Driven Strategy (Harvard Business Review Press, 2011): Chapter 9 spells out a process for cutting costs while growing stronger.
  4. Deniz Caglar, Marco Kesteloo, and Art Kleiner, “How Ikea Reassembled Its Growth Strategy,” s+b (online only), May 7, 2012: Interview with Ian Worling, Ikea’s director of business navigation, on the way this highly capable and frugal retailer moved forward after the Great Recession.
  5. For more thought leadership on this topic, see the s+b website at:
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