Reprint No. 12205
- Deniz Caglar is a principal with Booz & Company in Chicago. He focuses on organizational design and cost fitness in the consumer packaged goods and retail industries.
- Jaya Pandrangi is a partner with Booz & Company in Cleveland. Her work focuses on growth and cost fitness strategy as well as sales and marketing effectiveness for consumer products and retail companies.
- John Plansky is a partner with Booz & Company in New York. He specializes in IT strategy, large-scale transformations, and cost fitness initiatives for financial-services firms.
- This article is based on a body of work on cost fitness and organizational change developed at Booz & Company. For more information, see strategyand.pwc.com/fitforgrowth. Also contributing were Booz & Company senior partners Vinay Couto,Michael Connolly, and Barry Jaruzelski; partners Scott Corwin, Ashok Divakaran, Marco Kesteloo, and Martha Turner; and principals Bas Kemme and Tara A. Owen.