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Published: March 4, 2008
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Speaking of Jargon

Author Profiles:

Gwen Moran (gwen@gwenmoran.com) is a freelance business writer based in Wall Township, N.J.
 
 
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Resources

  1. Suzanne Bates, Speak Like a CEO: Secrets for Commanding Attention and Getting Results (McGraw-Hill, 2005): How to develop a communication style that is both effective and authentic.
  2. Brian Fugere, Chelsea Hardaway, and Jon Warshawsky, Why Business People Speak Like Idiots: A Bullfighter’s Guide (Free Press, 2005): Targets clichés and meaningless jargon with aplomb, while making a case for a more plainspoken approach to business communication.
  3. Anatoly Liberman, Word Origins...and How We Know Them: Etymology for Everyone (Oxford University Press, 2005): An accessible, engaging look at how we determine the origins of our language.