At heart, shelf-centered collaboration is a learning system. The pioneers who invest first — and who focus their attention on targeting their value chains by item, by store, and by day — are the ones who will thrive together. The others may well hang separately.
A Checklist for Shelf-Centered Collaboration
Reprint No. 07305
Rich Kauffeld ([email protected]) is a vice president of Booz Allen Hamilton based in New York. He has more than 20 years of consulting and senior consumer packaged-goods experience, and specializes in strategy, transformation programs, and supply chain management.
Johan Sauer ([email protected]) is a principal in Booz Allen’s Chicago office. He has more than 25 years of experience in the consumer and industrial products industries, with a specific focus on value chain optimization and developing next-generation supply chain capabilities.
Sara Bergson ([email protected]), is director of corporate strategy at PepsiCo in Purchase, N.Y. She was formerly a senior associate at Booz Allen, working with consumer products companies on growth and value chain strategies.