- 1.Why Popular Strategies Always FadeThe most capable strategists see the real value, and big pitfalls, in new business concepts.
- 2.The rise of the eco-friendly consumerDuring the pandemic, people have become more sensitive to the environmental impact of their shopping decisions—and companies are responding.
- 3.Building trust while cutting costsDuring a restructuring, rumors spread and fear takes hold. You can reduce the turmoil by finding ways to inform, empower, and inspire employees.
- 4.How to cultivate leadership that is honed to solve problemsAchieve breakthroughs by bringing together experts who love challenges.
- 5.The fortune at the bottom of the pyramidLow-income markets present a prodigious opportunity for the world’s wealthiest companies — to seek their fortunes and bring prosperity to the aspiring poor.
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