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- 1.Mastering the connection between strategy and culture
Business leaders often are tempted to focus on strategy over culture. But the strongest companies take four key actions that deliver the best of both.
- 2.The fortune at the bottom of the pyramidLow-income markets present a prodigious opportunity for the world’s wealthiest companies — to seek their fortunes and bring prosperity to the aspiring poor.
- 3.The rise of the eco-friendly consumerDuring the pandemic, people have become more sensitive to the environmental impact of their shopping decisions—and companies are responding.
- 4.To build trust with employees, be consistentLeaders who want to avoid a retention and recruitment crisis need to walk the talk on culture.
- 5.Becoming a leader of conscience
As executives are called upon to hit a broader range of ESG targets, they will need better ways to manage ethical dilemmas.
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