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A better way to market sustainable products

Research by NYU Stern’s Center for Sustainable Business and PwC highlights the differences between messages that connect with customers and those that miss.
by Tensie Whelan and David Linich

Be a better decider

As reinvention pressure rises, the March issue of s+b explores how CEOs need to rewire their decision-making.
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An illustration of a diverse group of professionals collaborating around a world map table, with a mountainous backdrop symbolizing global teamwork and strategy.

What does it take to thrive in an uncertain world?

In this special episode of Take on Tomorrow, PwC’s Sarah von Fischer is joined by Carol Stubbings, PwC’s Global Chief Commercial Officer, and Paul Griggs, PwC US Senior Partner. The trio discuss the findings of PwC’s 28th Annual Global CEO Survey and unpack how leaders are tackling disruption. 
An illustration of a brain shows two halves. On the left side, circuitry is used to represent technology. On the right, mountains and trees evoke the natural world.

What does responsible AI look like in the age of agentic AI?

As artificial intelligence evolves, how can we ensure transparency and accountability? Matt Wood, PwC’s Global and US Commercial Technology & Innovation Officer, discusses the challenges and opportunities of building confidence in agentic AI.
A team of young professionals gathers around a robotics model to work on it together

PwC’s 28th Annual Global CEO Survey

CEOs report early productivity gains from generative AI and rising payoffs from investments in sustainability. The challenge is to increase scope and speed.
CEO faces a pile of shapes, she then kicks them up into the air—they land in the shape of a pencil, which she pushes to trigger a line being drawn across the screen

Kick-start your reinvention

Business model change is hard. But the December issue of s+b reveals three critical abilities that will give you the power to push ahead.
Cover of March 2025 digital issue of strategy+business
Be a better decider
As reinvention pressure rises, the March issue of s+b explores how CEOs need to rewire their decision-making.

CEOs are used to making tough decisions under fire. But the unprecedented pressures facing today’s executives are presenting leaders with stark choices about how their company makes money and creates value.

By delving into proven best practices, not only can leaders better navigate reinvention; they can reap concrete benefits in the here and now.

This issue of s+b explores how business leaders can retool their strategic decision-making in the face of continuous disruption.

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It is our choices, Harry, that show what we truly are, far more than our abilities.—Albus Dumbledore, in Harry Potter and the Chamber of Secrets, by J.K. Rowling
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