The Podcasting Revenue Boom Has Started
As advertising revenues begin to catch up with the growth of the medium, podcasting is building the infrastructure of a billion-dollar media industry.
Consumer Products
The Power of Price Points
Customer segmentation is not just a revenue tool, but also a way to achieve excellence in execution.
Leading a Company That Wants to Change Lives through Sports
Adidas CEO Kasper Rørsted explains how to align business strategy and execution during a shift in global consumer demand.
s+b BlogsArtificial Intelligence, Ratings, and the Small Print
Can crowdsourcing and algorithms improve the customer experience when it comes to data privacy and terms of service?
s+b BlogsBigger Is No Longer Better When It Comes to Consumer Brands
Companies, even tiny upstarts, are using technology to deliver personalized and niche products and services — and take on the mass-market giants.
s+b Blogs, GMOShopping by Voice a Hard Sell for Consumers
People are using virtual assistants such as Siri and Alexa to do a lot of things, but making purchases isn’t really one of them. What will it take to make voice commerce take off?
GMOHow Smarter Phones Will Transform Tech, Media, and Telecom
A new generation of devices, powered by artificial intelligence, could be in consumers’ hands within a few years.
Today’s Retail Needs Both Tech and the Human Touch
Digital tools can enhance the customer experience, but won’t replace people.
GMOMelissa Snover’s Recipe for Sweet Success
The “head magician” at Katjes Magic Candy Factory talks about custom candy, serial entrepreneurship, technology, and the growing pains of startups.
Closing the Gap between What Consumers Want and What They Get
People want more human touch in their shopping experiences, but in this increasingly digital, automated world, how can brands deliver?
GMOCompeting for Shoppers’ Habits
PwC’s seventh annual global survey of consumers suggests that the next major retail industry battle will be over control of everyday routines.
GMOCEO Succession Planning in a Family Business
Jonathan Warburton, chairman of U.K. bakery chain Warburtons, is clear-sighted about developing family talent and attracting top managers.
s+b BlogsAsk Not What Your City Can Do for New Jobs
Towns in the U.S. are scrambling to attract Amazon’s second headquarters, but there are more effective ways to put people to work. Fill the vacant jobs in your area.
GMOWhy Haier Is Reorganizing Itself around the Internet of Things
The world’s largest and fastest-growing home appliance company has always moved ahead of technological change. Now, as it enters a world of sensors and artificial intelligence, it is shifting the way it does business yet again.
How Precision Medicine Will Transform the Pharmaceutical and Healthcare Industries
Leaders must act quickly to overcome obstacles so they can harness revenue opportunities for the industry and health benefits for society.
s+b BlogsThe Legacy of IKEA Founder Ingvar Kamprad
He understood that everything a company sells — and everything its customers do — should contribute to the experience.
s+b BlogsRewards Cards Test the Limits of Customer Loyalty
How I liberated myself from points and why it matters to your company.
Can Craft Beer Continue to Tap into Growth?
As the thriving sector matures, new growth strategies will be necessary.
The Magic of Predicting Demand from Data
Demand sensing is a key element of a real-time, connected supply chain ecosystem and can kick-start digital transformation.
s+b BlogsA Guide to This Season’s Consumers
In a complicated retail landscape, it is critical for retailers to understand what shoppers are thinking.
s+b BlogsWhy the Aetna–CVS Deal Is a Lesson for Leaders
It’s a case study in the “attacker’s advantage.”
