How to Make Innovation Strategy Work
Aligning technological investments with business goals and understanding how they affect real users helps ensure a greater return on investment.
The New Class of Digital Leaders
Faced with organizational challenges, more and more companies are hiring an executive to manage their digital transformation.June 21, 2017 by Pierre Peladeau, Mathias Herzog, and Olaf AckerRelated tags: chief digital officer, digital strategy, digitization, leadership, talent development, technologyWinning with Digital Confidence
The right mix of talent, innovation, and experience will help your company master emerging technology.May 22, 2017 by Chris Curran and Tom PuthiyamadamRelated tags: digital IQ, digital strategy, digital transformation, innovation, talent development, technology, user experienceA Guide to Leading the Next Industrial Revolution
Ten tips to navigate the opportunities and uncertainties of this great wave of technological change. For more insight, read “10 Principles for Leading the Next Industrial Revolution.”March 23, 2017Related tags: business platforms, digital strategy, enterprise technologies, industrials, industry 4.010 Principles for Leading the Next Industrial Revolution
Tools and techniques to ensure your company will stand out in the new age of digitization. See also “A Guide to Leading the Next Industrial Revolution.”March 23, 2017 by Norbert Schwieters and Bob MoritzRelated tags: business platforms, digital strategy, enterprise technologies, industrials, industry 4.0How to Build a Connected Workforce
Technology can help, but the key is to focus on interdependence and a common language.February 8, 2017 by Tom PuthiyamadamWhat’s Your Digital ROI?
Companies need a clear and complete view of how their digital transformations are progressing.January 23, 2017 by Nadir Hirji and Gale GeddesRelated tags: digital strategy, digitization, disruption, innovation, strategic planning, strategy, technologyFive Overlooked Principles Shaping the Destiny of Your Business
Until you grasp Turing’s theory of computability, Coase theorem of transaction costs, Bell’s law of computer classes, Baldwin and Clarke’s concept of modularity, and Nakamoto’s law of the distributed ledger, you’re not prepared to lead a digital company.November 23, 2016 by John SvioklaDrilling for New Sources of Growth
How members of the Gulf Cooperation Council can diversify their economies.September 12, 2016 by Samer Bohsali, Per-Ola Karlsson, and Rawia Abdel SamadTo Foster Online Trust, Build a Community
A French ride-sharing company discovered six key elements needed to nurture user confidence, and its business.August 29, 2016 by Shellie KarabellWhy a CEO’s Digital IQ Matters
Leaders who understand and pay attention to technology can make the difference between success and failure.June 27, 2016 by Juan PujadasInside the Outlook
Delving into comprehensive data on the world’s entertainment and media industries yields sharp insights into a future of eroding borders, changing behavior, and opportunities for growth.June 7, 2016 by Deborah BothunRelated tags: advertising, digital marketing, digital media, digital strategy, entertainment, media, media business, researchA Strategist’s Guide to Industry 4.0
Global businesses are about to integrate their operations into a seamless digital whole, and thereby change the world.May 9, 2016 by Reinhard Geissbauer, Jesper Vedsø, and Stefan SchraufRadical Intimacy and the Smartphone
Many companies have not adapted to the deep connection their customers and employees have with their mobile devices.April 5, 2016 by Dan BricklinSafety in the Cloud
The next generation of cybersecurity prevents attacks by monitoring online behavior — of intruders, customers, and everyone else. See also “How to Use Cybersecurity to Gain a Competitive Advantage.”March 8, 2016 by David Burg and Tom ArcherWill You Be Mine in the Digital World?
As they look to enhance digital capabilities through mergers and acquisitions, traditional companies have to heed a new set of dating rules.March 1, 2016 by Joerg Krings, J. Neely, and Olaf AckerYour Employees’ User Experience Should Be a Strategic Priority
Companies everywhere pay too little attention to the implicit messages — about productivity, commitment, and capabilities — that are sent by their own software interfaces. See also "What Good User Experience Looks Like.”February 29, 2016 by Elizabeth RosenzweigEnterprise Architecture Planning 2.0
A new approach to digital strategy reinvents legacy IT by aligning it to a company’s capabilities.February 3, 2016 by Jack Topdjian, Dirk Klemm, and Carl DriskoThe Power of Click-to-Call
The fastest-growing marketing channel is the voice telephone — especially when it turns solving a problem into making a sale.November 2, 2015 by Shellie KarabellEye on Multimedia: Mapping Our World
Balancing the immediate desire for personalization with a need to understand more than our immediate environment might ultimately offer the deeper reward.July 6, 2015 by Melanie RodierRelated tags: data, data analytics, digital marketing, digital media, digital strategy, media, ceo, success, economics
All articles tagged: digital strategy
Elsewhere in s+b
AI Is Already Entertaining You
by Deborah Bothun and David Lancefield
Are CEOs Less Ethical Than in the Past?
by Per-Ola Karlsson, DeAnne Aguirre, and Kristin Rivera
It’s All Cass Sunstein’s Default
by Sally Helgesen
