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All articles tagged: virtual reality

Virtual reality creates a new environment for employee training

October 6, 2020 by Scott Likens and Daniel Eckert

A new study finds that VR-led soft-skills training can be engaging, fast, and cost-effective.

Related tags: leadership, New world. New skills., technology, training, virtual reality, workplace
The long nose of augmented reality

March 9, 2020 by Linda Rodriguez McRobbie

The AR market is predicted to top more than US$1 trillion by 2030. So where’s the killer app that will win over consumers?

Related tags: consumer products, consumer trends, customer experience, design, innovation, virtual reality
How operators can make 5G pay

October 14, 2019 by Rolf Meakin, Darren Shea, and Kirolous Zikry

Communications service providers will only gain a return on their infrastructure investments by adopting innovative business models.

Related tags: 5G, digitization, strategy, technology, telecommunications, virtual reality
How virtual reality is improving decisions in soccer and in business

May 7, 2019 by Ben Lyttleton

A 3D simulation is changing the behaviors of the world’s best soccer players — and the business world is catching on.

Related tags: artificial intelligence, coaching, decision making, new technologies, virtual reality
Virtual Reality’s Uncertain Picture

December 20, 2016 by Daniel Eckert and Matthew Lieberman

The growing array of immersive entertainment experiences carries unforeseen implications for content owners and creators.

Related tags: advertising, digitization, entertainment, marketing, media, virtual reality
Virtual Reality Is the Real Thing for Marketers

May 23, 2016 by Catharine P. Taylor

Now is the time for advertising to start experimenting with technology that can create immersive brand experiences.

Related tags: advertising, marketing, technology, virtual reality

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