About strategy+business
Strategy+business (s+b) combines powerful insights from inside and outside PwC to define and shape the top management agenda. We seek to help leaders thrive today, reinvent for the future, and deliver sustainable value. Strategy+business is characterized by:
Distinguished contributors. We feature writing by chief executives and other well-known corporate leaders, best-selling business thinkers and philosophers, prominent academics and researchers, seasoned practitioners from the PwC network, and journalists with a track record in revealing the patterns below the surface.
Distinctive content. Our purpose is to find and share the ideas and stories that raise the game for management, written and expounded clearly enough to provide the basis for thoughtful action. Through in-depth feature stories, thought leader interviews, and strategic commentaries, strategy+business provides an informed, global perspective on ideas and practices relevant to large-scale corporations.
To propose articles for s+b, see our writer’s guidelines.
Diverse channels. We make our material available to you in a variety of ways.
- The digital issue is published up to 12 times a year, and is available via free subscription
- The website includes new articles published every week
- The twice-weekly newsletter features business analysis, insights, commentary, and multimedia from the authors, strategists, and editors at strategy+business
Awards highlights for strategy+business:
2025
- ASBPE Gold, National, All Content - Original Research Article, From sludge to success
- ASBPE Gold, National, Design - Email Newsletter Design, strategy+business newsletter
- ASBPE Gold, National, Design - Web Article Design, This is value in motion
- ASBPE Gold, National, Design - Website Design, strategy+business
2024
- MarCom Platinum, Creativity/Design, Magazine Interior, Game over to game on
- MarCom Platinum, Creativity/Writing, News Article, Generative AI: The 21st-century power play
- MarCom Platinum, Creativity/Writing, Newsletter, strategy+business newsletter
- MarCom Platinum, Creativity/Design, Website, strategy+business
- Eddies, Full Issue, B2B, Overall, Winner, Uniting a divided workforce: How leaders and employees can scale new heights, together
- Eddies, Newsletter, B2B, Winner, strategy+business newsletter
- Eddies, Series of Articles, B2B, Overall, Winner, Climate change and sustainability
- Ozzies, App / Digital Edition Design, B2B, Winner, strategy+business
- Ozzies, Website Design, Winner, strategy+business
Click here for a complete list of our awards.
- 1.Question your successes as much as your failures
When the high-fives are over, it’s important to interrogate the reasons behind your wins.
- 2.Leadership when the chips are down
A century after his death, Ernest Shackleton and his unsuccessful Antarctic expedition offer a rich lesson on how to embrace failure.
- 3.Six reasons successful leaders love questions
Asking questions and listening to the questions of others helps leaders make better decisions.
- 4.A better way to market sustainable products
Research by NYU Stern’s Center for Sustainable Business and PwC highlights the differences between messages that connect with customers and those that miss.
- 5.Aiming AI at society’s toughest challenges
As Chief Science Officer of Alphabet’s innovation arm, David Andre applies AI to moonshot challenges—and sees generative AI as a pivotal new tool in his efforts.
©2025 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details. Strategy+business is published by certain member firms of the PwC network. Articles published in strategy+business do not necessarily represent the views of the member firms of the PwC network. Reviews and mentions of publications, products, or services do not constitute endorsement or recommendation for purchase. Mentions of Strategy& refer to the global team of practical strategists that is integrated within the PwC network of firms. For more about Strategy&, see www.strategyand.pwc.com. No reproduction is permitted in whole or part without written permission of PwC. “Strategy+business” is a trademark of PwC.