Winning with a data-driven strategy
Making decisions based on hard evidence requires a major shift in culture, technology, and mind-set.
Organizational effectiveness goes digital
New technologies offer leaders an agile way to assess their company’s health and embark on improvement.May 29, 2019 by Matthew Siegel and Chris GreenwoodRelated tags: change management, cost management, culture, data, digital, organizational dna, technologySo you think you know your customers?
Gathering different sorts of data can yield surprising insights and drive more effective decision making.May 28, 2019 by Megan HigginsRelated tags: consumer insights, consumers, consumer trends, data, data analytics, retail trends, storesFocus on corporate culture to prevent the next scandal
For boards, understanding and shaping the forces that drive behavior should move to center stage.March 5, 2019 by Peter MontagnonHow to Cultivate a Data-Inclusive Culture
Data is often the lifeblood of modern organizations, but a company’s culture must take both its risks and rewards to heart.February 4, 2019 by Barry Vorster and Alexander PearlmanRelated tags: artificial intelligence, big data, business integrity, critical few, culture, data, digital leadership, risk, technologySaving Lives with High-Tech Underwear
Health sensors that are built into people’s daily lives (and attire) could help researchers address many types of life-threatening crises.January 29, 2019 by Kevin ManeyRelated tags: data, healthcare, healthcare innovation, health crisis, innovation, technology, technology and healthIs AI the Next Frontier for National Competitive Advantage?
Businesses should get involved as governments devise national AI strategies to encourage innovation, protect citizens, and compete globally. See also “2019 AI Predictions: 7 Trends You Can’t Afford to Ignore.”January 22, 2019 by Anand RaoRelated tags: algorithms and strategy, artificial intelligence, automation, data, innovation, regulationAI Predictions You Can’t Afford to Ignore in 2019
Despite all the information available about artificial intelligence — and the efforts business leaders are making to come to terms with this technology — there are still some takeaways you should consider this year. Gain additional insights with PwC’s 2019 AI Predictions.January 21, 2019Related tags: algorithms and strategy, artificial intelligence, automation, data, innovation, regulationDigital-Native Retailers Are Giving Physical Stores a Radical Makeover
Online brands are opening brick-and-mortar shops, using technology and data-driven customer insights to transform the in-store experience.January 18, 2019 by Flavio Palaci, Ramy Sedra, and Anand RaoRelated tags: consumer insights, consumers, consumer trends, customer experience, data, retailing, retail trendsArtificial Intelligence, Ratings, and the Small Print
Can crowdsourcing and algorithms improve the customer experience when it comes to data privacy and terms of service?September 17, 2018 by Deborah UngerRelated tags: communication, consumers, data, digital, digital and print, machine learning, sentient computers, technologyAre You Spending Way Too Much on Software?
Author and technology consultant Dave McComb on how to curb runaway IT spending.August 6, 2018 by Alan Morrison3 steps to building trust in AI
It is human nature to distrust what we don’t understand, and much about AI may not be completely clear. For further insights, read “The Future of Artificial Intelligence Depends on Trust.”August 3, 2018How to Balance Digital Expertise and Sustainability
Bringing digital prowess and sustainable practices together should be at the forefront of strategic thinking for any business. For further insights, read “Digital Technology and Sustainability: Positive Mutual Reinforcement.”August 1, 2018Digital technology and sustainability: Positive mutual reinforcement
Get the balance right between these two concepts, and your business can thrive. For more insight, see “How to Balance Digital Expertise and Sustainability.”August 1, 2018 by Nils Naujok, Henry Le Fleming, and Naveen SrivatsavThe Future of Artificial Intelligence Depends on Trust
If it is to drive business success, AI cannot hide in a black box. For more insight, see “3 Steps to Building Trust in AI.”July 31, 2018 by Anand Rao and Euan CameronPhil Windley Thinks He Can Protect Your Data
The chair of a foundation dedicated to safeguarding personal information online believes blockchain is the answer.March 8, 2018 by Alan MorrisonHow Companies Can Respond to Consumers’ Demands for Better Data Protection
New surveys reveal a lack of confidence in cybersecurity, and how companies can respond.December 19, 2017 by Joe NoceraConnecting the Dots from Brand to Demand
The best consumer strategies start with knowing where and why people shop for your product.April 19, 2017 by Emre Sucu, Matt Egol, and Edward C. LandryRelated tags: analytics, brand, capabilities, consumer packaged goods, customer segmentation, data, digital marketingFor Innovators, a Drawback to Data Analytics
Number crunching can be valuable for firms exploiting their existing resources, but can backfire for companies seeking to branch out with new products or services.July 7, 2016 by Matt PalmquistListen, Do You Want to Know a Secret?
Creating a company-wide culture that prizes sensitive brand, process, innovation, and database information is the key to extracting value from proprietary jewels without giving them away.May 12, 2016 by Matt PalmquistThe Reclamation of Strategy
Marketers can use big data to improve their strategic efforts.September 21, 2015 by Colin StrongWhat Makes a Company More Likely to Protect LGBT Rights?
Attracting new employees and doing right by its current workforce aren’t the only factors that lead a company to adopt LGBT-friendly HR policies.August 13, 2015 by Matt PalmquistSoundBite: Why Does Big Data Matter?
Companies are using advanced data analytics to focus on a range of new business problems, and have found there are several keys to success in using big data. For more related insights, read “Overcoming Big Data’s Challenges.”August 5, 2015Overcoming Big Data’s Challenges
Companies that have the most success leveraging big data are getting three things right: talent, technology, and culture. For more related insights, watch “SoundBite: Why Does Big Data Matter?”August 3, 2015 by David MeerHow Corporations Can Slim Down with a Bottom-Up Approach
The streamlining of corporate operations is usually executive-led, but engaging frontline employees is crucial to genuine reform.July 9, 2015 by Matt Palmquist
All articles tagged: data
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