Are You Spending Way Too Much on Software?
Author and technology consultant Dave McComb on how to curb runaway IT spending.
3 Steps to Building Trust in AI
It is human nature to distrust what we don’t understand, and much about AI may not be completely clear. For further insights, read “The Future of Artificial Intelligence Depends on Trust.”August 3, 2018How to Balance Digital Expertise and Sustainability
Bringing digital prowess and sustainable practices together should be at the forefront of strategic thinking for any business. For further insights, read “Digital Technology and Sustainability: Positive Mutual Reinforcement.”August 1, 2018Digital Technology and Sustainability: Positive Mutual Reinforcement
Get the balance right between these two concepts, and your business can thrive. For more insight, see “How to Balance Digital Expertise and Sustainability.”August 1, 2018 by Nils Naujok, Henry Le Fleming, and Naveen SrivatsavThe Future of Artificial Intelligence Depends on Trust
If it is to drive business success, AI cannot hide in a black box. For more insight, see “3 Steps to Building Trust in AI.”July 31, 2018 by Anand Rao and Euan CameronPhil Windley Thinks He Can Protect Your Data
The chair of a foundation dedicated to safeguarding personal information online believes blockchain is the answer.March 8, 2018 by Alan MorrisonHow Companies Can Respond to Consumers’ Demands for Better Data Protection
New surveys reveal a lack of confidence in cybersecurity, and how companies can respond.December 19, 2017 by Joe NoceraConnecting the Dots from Brand to Demand
The best consumer strategies start with knowing where and why people shop for your product.April 19, 2017 by Emre Sucu, Matt Egol, and Edward C. LandryRelated tags: analytics, brand, capabilities, consumer packaged goods, customer segmentation, data, digital marketingFor Innovators, a Drawback to Data Analytics
Number crunching can be valuable for firms exploiting their existing resources, but can backfire for companies seeking to branch out with new products or services.July 7, 2016 by Matt PalmquistListen, Do You Want to Know a Secret?
Creating a company-wide culture that prizes sensitive brand, process, innovation, and database information is the key to extracting value from proprietary jewels without giving them away.May 12, 2016 by Matt PalmquistThe Reclamation of Strategy
Marketers can use big data to improve their strategic efforts.September 21, 2015 by Colin StrongWhat Makes a Company More Likely to Protect LGBT Rights?
Attracting new employees and doing right by its current workforce aren’t the only factors that lead a company to adopt LGBT-friendly HR policies.August 13, 2015 by Matt PalmquistSoundBite: Why Does Big Data Matter?
Companies are using advanced data analytics to focus on a range of new business problems, and have found there are several keys to success in using big data. For more related insights, read “Overcoming Big Data’s Challenges.”August 5, 2015Overcoming Big Data’s Challenges
Companies that have the most success leveraging big data are getting three things right: talent, technology, and culture. For more related insights, watch “SoundBite: Why Does Big Data Matter?”August 3, 2015 by David MeerHow Corporations Can Slim Down with a Bottom-Up Approach
The streamlining of corporate operations is usually executive-led, but engaging frontline employees is crucial to genuine reform.July 9, 2015 by Matt PalmquistEye on Multimedia: Mapping Our World
Balancing the immediate desire for personalization with a need to understand more than our immediate environment might ultimately offer the deeper reward.July 6, 2015 by Melanie RodierRelated tags: data, data analytics, digital marketing, digital media, digital strategy, media, ceo, success, economicsBetter Lucky than Smart
An age-old bit of wisdom can help you overcome outcome bias to improve your decision making as a leader.June 22, 2015 by Eric J. McNultyIn Customer Service, In with the New Doesn’t Mean Out with the Old
Customer service websites can help B2B firms keep their costs down, but they must invest in traditional hotlines and tech support to satisfy their neediest clients.April 30, 2015 by Matt PalmquistBest of Multimedia: The Uncertain Appeal of Wearables
This infographic provides a snapshot of the emerging wearable technology market.April 28, 2015 by Charity DelichThe Race Goes to the Bold
Thriving amid rapid change, authors Peter Diamandis and Steven Kotler argue, requires a fearlessness that borders on hubris.April 27, 2015 by Allison SchragerWhen the Search for People Skills Backfires
Job ads that specifically seek team players can have the unintended downside of scaring away potential hires with technical rather than collaborative skill sets.April 16, 2015 by Matt PalmquistCorinne Bendersky on Why Neurotics Get a Bum Rap
Expectations don’t match reality, says the UCLA Anderson School of Management professor, when it comes to the performance of certain personality types in teams.April 6, 2015 by Laura W. GellerA Culture of Personality
A CEO’s character can change a company’s culture, the way it operates, and its performance.March 19, 2015 by Matt PalmquistHonesty (about Your Costs) Is the Best Policy
Being honest about the expenses that go into developing and distributing a product can increase sales and enhance a firm’s bond with consumers.February 6, 2015 by Matt PalmquistGive-to-Get Corporate Partnering
In The Reciprocity Advantage, Bob Johansen and Karl Ronn argue that the most successful partnerships start with sharing, not protecting, your intellectual capital.January 14, 2015 by Theodore Kinni
All articles tagged: data
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