Some striking data in the latest edition of PwC’s Global Entertainment & Media Outlook explodes the notion that the advertising business is in decline.
With the growth of digital streaming, torrid demand for the pop catalogs of yesterday is providing a new means of value creation for the entertainment and media industry.
In turning a product into a platform, AMC Networks also turned a show into a cultural phenomenon that invited fans to interact and co-create.
When the paint shop leadership team for carmaker Audi initiated a change process, they decided to trust the power of questions.
Business leaders often are tempted to focus on strategy over culture. But the strongest companies take four key actions that deliver the best of both.
As executives are called upon to hit a broader range of ESG targets, they will need better ways to manage ethical dilemmas.
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