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Ignite Innovation and Solve Problems

Are you playing the right game?

by Barry Nalebuff

March 28, 2007

(originally published by Booz & Company)

Photograph by John Madere

This online event took place on:
Wednesday, March 28, 2007
1:00 pm Eastern Standard Time

Are you playing the right game? Yale economist--and Honest Tea founder--Barry Nalebuff discusses how to tap Game Theory to gain the competitive edge.

Panelist:
Barry Nalebuff, Yale School of Management professor and Honest Tea Inc. founder, helped pioneer the use of game theory in business.

Webinar Materials/Further Reading:

Listen to a recording of the event
(This Webinar uses the WebEx Player. A one-minute software download may occur when you click on the link.)
View a PDF of the presentation slides
Game Maven of New Haven
by Michael V. Copeland
Yale professor Barry Nalebuff brought game theory from the ivory
tower to the executive suite - and to his own thriving company, Honest
Tea.

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