Some striking data in the latest edition of PwC’s Global Entertainment & Media Outlook explodes the notion that the advertising business is in decline.
With the growth of digital streaming, torrid demand for the pop catalogs of yesterday is providing a new means of value creation for the entertainment and media industry.
In turning a product into a platform, AMC Networks also turned a show into a cultural phenomenon that invited fans to interact and co-create.
Journalist Gillian Tett urges business leaders to look at their world through a different lens.
The move to a low-carbon economy will create opportunities for innovation and growth. To make the most of them, leaders must understand the challenges they could face along the way.
Shifting from cascading information to chartering teams can generate the clarity and commitment your new strategy requires.
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