Skip to content Skip to navigation

Consumer & retail

Changes to the Fortune at the Bottom of the Pyramid

The gap between the world’s poorest consumers and others is diminishing. For more insight, read “The New Fortune at the Bottom of the Pyramid.”

January 23, 2019

Recommended stories

A portrait of Robert Playter, CEO of Boston Dynamics

Boston Dynamics wants to change the world with its state-of-the-art robots

CEO Robert Playter dispels worries about the potential harm robots could inflict and thinks they will empower people instead of displacing them.

by Bobbie van der List

Concept of artificial intelligence chatbot

The art of leading in the AI age

Technology can improve many things, but not leadership.

by Pia Lauritzen

Engineer standing in a field at a wind farm wearing VR glasses

A brief history of tech skepticism

Writing off emerging technologies too soon is a centuries-old practice. Are we right to be so dismissive?

by James Clive-Matthews

Get s+b's award-winning newsletter delivered to your inbox. Sign up No, thanks

Illustration of flying birds delivering information

Trending articles

1.The rise of the eco-friendly consumer
During the pandemic, people have become more sensitive to the environmental impact of their shopping decisions—and companies are responding.
2.Mastering the connection between strategy and culture
Business leaders often are tempted to focus on strategy over culture. But the strongest companies take four key actions that deliver the best of both.
3.10 principles of organization design
These fundamental guidelines, drawn from experience, can help you reshape your organization to fit your business strategy. See also “A guide to organization design.”
4.Rethinking total reward strategies
Pay, incentives, and benefits haven’t significantly changed for decades, but people’s preferences have. Employee compensation needs a rethink if companies are to attract and retain talent.
5.10 principles of strategic leadership
How to develop and retain leaders who can guide your organization through times of fundamental change. See also "Find Your Strategic Leaders.”

Sign up for newsletters Sign up for the digital issue

Follow s+b on LinkedIn Follow s+b on X Follow s+b on Facebook Gets updates via RSS s+b on the Apple App store s+b on the Google Play store

©2023 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details. Strategy+business is published by certain member firms of the PwC network. Articles published in strategy+business do not necessarily represent the views of the member firms of the PwC network. Reviews and mentions of publications, products, or services do not constitute endorsement or recommendation for purchase. Mentions of Strategy& refer to the global team of practical strategists that is integrated within the PwC network of firms. For more about Strategy&, see www.strategyand.pwc.com. No reproduction is permitted in whole or part without written permission of PwC. “Strategy+business” is a trademark of PwC.