- 1.A better way to market sustainable products
Research by NYU Stern’s Center for Sustainable Business and PwC highlights the differences between messages that connect with customers and those that miss.
- 2.Reimagining consumer insights at PepsiCo
Stephan Gans, PepsiCo’s Chief Consumer Insights and Analytics Officer, wants to bake real-time, data-rich insights into the food-and-beverage giant’s commercial decision-making processes.
- 3.Develop better leadership habits to thrive in an age of information overload
Learning to do more in-depth thinking and taking full advantage of hidden decision-making opportunities can reduce anxiety.
- 4.Frenemies with Benefits
When their profit goals differ, fiercely competitive firms may decide to collaborate with each other on complementary offerings.
- 5.Why economies crash
A new book shows how systemic financial crises are as difficult to predict as they are to prevent.
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