Technology
A Strategist’s Guide to Artificial Intelligence
As the conceptual side of computer science becomes practical and relevant to business, companies must decide what type of AI role they should play.
Issue 87, Summer 2017
Cover story
Strategy & LeadershipAre CEOs less ethical than in the past?
Why more chief executives are losing their jobs after scandals and corporate misconduct. See also “CEOs under Fire.”
Organizations & PeopleThe neuroscience of strategic leadership
Research shows how leaders can take the high road less traveled.
Thought LeadersThe Next Pop Superstar Just Might Be a Robot
Shelly Palmer, one of the world's leading digital-technology commentators, talks about the evolution of the entertainment and media industry.
Marketing, Media & SalesAI is already entertaining you
How technology endowed with creative intelligence changes the way companies generate and distribute content.
Leading Ideas
Marketing, Media & SalesWhy augmented reality will be the next revolution in retail
The Pokémon Go craze may have faded, but it provides clues for retailers using technology to engage consumers.
Consumer ProductsConnecting the Dots from Brand to Demand
The best consumer strategies start with knowing where and why people shop for your product.
Thought LeadersWhy good employees do bad things
Kellogg’s Maryam Kouchaki on understanding — and avoiding — ethical breakdowns.
s+b BlogsOrganizations & PeopleUs versus Them: Reframing Resistance to Change
How to bridge the gap between those who champion transformation and those who challenge it.
Essays
HealthcareManagement Lessons from One Hospital’s Dramatic Turnaround
Putting people at the core is the key to major improvements in financial, performance, regulatory, and quality indicators.
TechnologyWinning with Digital Confidence
The right mix of talent, innovation, and experience will help your company master emerging technology.
Marketing, Media & SalesHow to make entertainment and media businesses “fan”-tastic
Capturing the strategic advantages of fan-centric businesses requires functional transformation.
Books in Brief
Business LiteratureThe Business of Tetris
Journalist Dan Ackerman untangles the complicated history of one of the world’s most popular video games.
Business LiteratureWhy Managers Can’t Skimp on Radical Candor
Author Kim Scott argues that managers who care personally and challenge their team directly can improve results.
Recent Research
s+b BlogsFor Startups, Giving Up Control Is Key to Creating Value
Young firms are valued significantly higher and attract more financing after their founders relinquish some power.
Trending articles
- 1.Attention to detail matters
Whether it’s nature or nurture, being a stickler on the minutiae is a quality that benefits employees.
- 2.A leader’s handbook for managing culture
Harvard Business School professor emeritus James Heskett sums up the insights he’s gleaned in more than 30 years of studying corporate culture.
- 3.10 principles of organization designThese fundamental guidelines, drawn from experience, can help you reshape your organization to fit your business strategy. See also “A guide to organization design.”
- 4.10 principles of strategic leadershipHow to develop and retain leaders who can guide your organization through times of fundamental change.
- 5.The rise of the eco-friendly consumerDuring the pandemic, people have become more sensitive to the environmental impact of their shopping decisions—and companies are responding.
©2025 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details. Strategy+business is published by certain member firms of the PwC network. Articles published in strategy+business do not necessarily represent the views of the member firms of the PwC network. Reviews and mentions of publications, products, or services do not constitute endorsement or recommendation for purchase. Mentions of Strategy& refer to the global team of practical strategists that is integrated within the PwC network of firms. For more about Strategy&, see www.strategyand.pwc.com. No reproduction is permitted in whole or part without written permission of PwC. “Strategy+business” is a trademark of PwC.